I help consumer platforms design memorable digital experiences that engage users and drive revenue
Optimizing music discovery in SoundCloud’s Mobile App
Vibecoding a working prototype that shows how a redesigning SoundCloud's mobile search can allow users to discover new music with less friction and less time.
Optimizing music discovery in SoundCloud’s Mobile App
Vibecoding a working prototype that shows how a redesigning SoundCloud's mobile search can allow users to discover new music with less friction and less time.
Coachella: Reducing Medical Emergencies Through Data-Informed Navigation Design
Through user research with 37 attendees, I redesigned Coachella's app to address 100+ annual heat-related emergencies by introducing priority-based wayfinding and mobile ordering—improving navigation efficiency by 40% in usability testing.
Driving app-adoption by designing a utility-first Coachella app
An end-to-end UX/UI redesign of the Coachella mobile app that turns a schedule-only experience into a utility-driven platform supporting attendee needs, engagement, and in-app value.
Improving Golf Wang's conversion rate through strategic product card redesign
A product card redesign for Golf Wang's e-commerce site that surfaces pricing, availability, and color options upfront to reduce browsing friction and improve conversion.
Improving Golf Wang's conversion rate through strategic product card redesign
A product card redesign for Golf Wang's e-commerce site that surfaces pricing, availability, and color options upfront to reduce browsing friction and improve conversion.
I'm a product designer with six years in customer success and a degree in business marketing, a foundation that bridges user needs with business impact. My background helps me champion user needs without losing sight of what moves the business forward. I focus on creating experiences that feel intuitive and seamless, not just functional. When I'm not designing, you'll find me practicing my DJ skills or counting down the days until the next season of Severance.
